Commercial Filter Maintenance is a multi-generational HVAC filter manufacturer with a nationwide presence. With decades of experience and a reputation for excellence, they supply thousands of filter SKUs to commercial and industrial buyers across the U.S. As the company grew, they needed a digital platform that could match the scale and sophistication of their operations.
Web Application
Manufacturing Custom Web App Project
We designed and developed a custom web portal and modern website to streamline operations, improve customer experience, and support scalable growth for one of the nation's leading HVAC filter manufacturers.
Client Overview
The Challenge
Despite their success, the client's legacy systems created major bottlenecks:
- Their product catalog was complex, with thousands of SKUs and technical specs.
- Pricing varied per client, but the old system couldn't handle dynamic pricing logic.
- Each customer was limited to one account per company, causing operational friction.
- Their public-facing site was outdated, slow, and didn't support lead generation or modern UX.
Our Solution
We delivered a complete digital transformation, broken into two core deliverables:
1. Custom Web Application (Client Portal)
We developed a secure, scalable internal portal with advanced functionality:
- Real-Time Variable Pricing: Customer-specific pricing calculated dynamically.
- Advanced Search: Filter and find products across thousands of variations.
- Company Accounts: Multi-user access per company, with admin/employee roles.
- Role-Based Permissions: Admins, employees, and internal client roles defined.
- Streamlined Orders: Simplified quoting, ordering, and fulfillment.
Admin Dashboard Features
The admin dashboard provides comprehensive control over the platform:
Companies Management
- Centralized view of all company accounts
- Quick access to company details and status
- Efficient company search and filtering
- Bulk actions for account management
Company Profile System
- Detailed company information and settings
- User management within each company
- Custom pricing rules and configurations
- Activity history and audit logs
Administrator Controls
- Role-based access control
- User permissions management
- System-wide settings configuration
- Security and compliance controls
Product Catalog Management
- Comprehensive product management
- SKU organization and categorization
- Pricing rules and bulk updates
- Inventory tracking and alerts
2. Public Website Redesign
We rebuilt their marketing website from the ground up:
- Modernized Visual Identity: Clean, trustworthy, and aligned with their brand history.
- Improved Product Discovery: Easier navigation and filtering.
- Responsive Layout: Optimized for desktop, tablet, and mobile.
- Conversion-Focused Design: Clear CTAs for quotes, contact, and portal access.
Feature Highlight: Company Profile System
One of the most impactful upgrades was the Company Profile System. Previously, if an employee left a customer's company, the entire account had to be recreated. Now:
- Companies can have multiple admins and users.
- Admins can manage user roles internally.
- Pricing tiers remain tied to the company account, not individual users.
This solved a major source of customer frustration and internal workload.
The Results
- 100% replacement of outdated manual workflows
- Reduced order errors due to pricing logic automation
- Massive time savings on account/user management
- Improved customer satisfaction and ease of use
- Scalable foundation for future growth and features
Interested in a similar solution?
Let's discuss how Visidex can help elevate your business with a custom web application or website redesign.